Client Testimonials

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Client Testimonials

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Bev and I got back from celebrating our 25th in San Francisco and Napa Valley this week.
What a difference a week makes!
Our newsletter hit the mail this week. The phone is ringing and estimates are rolling in
and the service department is overwhelmed!!!
Thank you, thank you, and thank you!!!
I have calls coming in from customers who don’t need our collision services right now,
but are thanking me for the heads-up on insurance.
We have them thinking about us as “their car guys.” Mom and Dad have been getting
congratulatory notes and comments by many of our customers.
It’s working!

Ron Stamm

Ft. Mitchell Garage, Park Hills KY
Over the years I have been to a great deal of training classes and by far you two [George and Rhonda] have the greatest insight into what our customers truly want and then you deliver with marketing materials. My marketing now generates the response from my customers like no other and has truly helped us make it through these tough economic times. I’m really looking forward to attending another one of your seminars. Thank you!

Jamie Chilcoat

C & C Tire of Harrison, Harrison OH
Rhonda,
Thought you would like to see what others are saying about our newsletter!

Dale,
I have to tell you that that was a fantastic newsletter that you sent out this month. It successfully
1. Provided useful information that the reader could use to maintain their vehicle (“Coasting to the Pump on Fumes”)
2. Conveyed a sense of your personality, thereby making you a “real person” to the reader (your pictures and the recipe and the “boots” joke)
3. Made a strong case for working with you, instead of just blindly following a manufacturer’s maintenance schedule.
4. Demonstrated professionalism (in many ways, including the pictures of your spotless garage)
5. Convinced me to service my car regularly to SAVE money (the explanation of your maintenance program)
6. Nudged the reader to provide referrals (by reporting on the “stuff” you’ve already given away to those who DO refer you)
Great job. Really.
Robb
Dale Bertram

Fairway Auto Repair of Phoenix, AZ

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Client Testimonials